Duchess Meghan's lifestyle brand is parting ways with Netflix, representatives for the royal and streaming giant confirmed Friday, March 6.
The Duchess of Sussex and the streaming giant collaborated on the launch of theAs Everbrand in 2025, following the release of the Netflix series "With Love, Meghan."
A spokesperson for As Ever told USA TODAY that the split comes as the brand is now ready to stand on its own, teasing "an exciting year ahead," but thanked Netflix for its support.
"Meghan's passion for elevating everyday moments in beautiful yet simple ways inspired the creation of the As Ever brand, and we are glad to have played a role in bringing that vision to life," Netflix said in a statement to USA TODAY. "As it was always intended, Meghan will continue growing the brand and take it into its next chapter independently, and we look forward to celebrating how she continues to bring joy to households around the world."
Advertisement
"With Love, Meghan" ran for two seasons amid a partnership between Netflix andDuchess MeghanandPrince Harry.
Thecouple's joint media venture, Archewell Productions, announceda multi-year extension of its film and television projects with Netflix, which also included a movie adaptation of the romance novel "Meet Me at the Lake."
"My husband and I feel inspired by our partners who work closely with us and our Archewell Productions team to create thoughtful content across genres that resonates globally, and celebrates our shared vision," Duchess Meghan said.
The film festival is underway and has so far been packed with A-listers, including Prince Harry and Duchess Meghan. The pair turned out for the premiere of "Cookie Queens," a Girl Scouts documentary from their company Archewell Productions. Charli XCX also premiered her new film "The Moment," a mockumentary based on her "Brat" era, in which she plays a fictional version of herself.
Sundance 2026 will mark the final edition of the festival in its longtime home of Utah before it moves to Boulder, Colorado, starting in 2027.
Scroll through for the best celebrity photos from Sundance 2026 so far, starting with, from left, Prince Harry, director Alysa Nahmias and Duchess Meghan attending the premiere of "Cookie Queens" on Jan. 25, 2026." style="max-width:100%; height:auto; border-radius:6px; margin:10px 0;" loading="lazy" />
See Harry and Meghan, more celebs step out at Sundance Film Festival
Stars are descending upon Park City forSundance, one last time.The film festival is underway and has so far been packed with A-listers, including Prince Harry and Duchess Meghan. The pair turned out for the premiere of "Cookie Queens," a Girl Scouts documentary from their company Archewell Productions. Charli XCX also premiered her new film "The Moment," a mockumentary based on her "Brat" era, in which she plays a fictional version of herself.Sundance 2026 will mark the final edition of the festival in its longtime home of Utah before it moves to Boulder, Colorado, starting in 2027.Scroll through for the best celebrity photos from Sundance 2026 so far, starting with, from left, Prince Harry, director Alysa Nahmias and Duchess Meghan attending the premiere of "Cookie Queens" on Jan. 25, 2026.
When did As Ever launch?
From fruit spread to sparkling wine, Markle's brand As ever sells the royal couple's "lifestyle" by offering customers an assortment of luxury goods. As Ever, initially named American Riviera Orchard, launched in April 2024.According to As Ever, the collection of products was inspired by "her long-lasting love of cooking, entertainment, and hostessing with ease." The Duchess of Sussex previously paid tribute to her royal husband with Signature Candle No. 519, a $64 candle that subtly references the pair'sMay 19, 2018, wedding,in her first-ever holiday collection.
This article originally appeared on USA TODAY:Meghan Markle's "As Ever" brand and Netflix split year after launch